11K. This means that the two analytics platforms collect, process, and report the same data differently. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial;. The number of new unique users who logged the first_open or first_visit event in the specified date range. TLDR – they don't exist in the reports, either the standard or the explore. If you are creating custom reports using the Google Analytics Data API v1, update your code to reflect the schema compatibility changes. ) Custom Metrics: The limits for custom metrics are similar to event-scope custom. Click on ‘Create’. It is an event parameter that can be either an automatically collected parameter. In the Custom metrics tab, click Create custom metrics. Similar to UA, there are two reports in GA4 associated with Search Console: Google Organic Search Queries: This report lets you see GSC metrics by search query. It is okay if the parameter is being set by more than one event, because all events with the identified parameter will feed the new. In GA4, custom dimensions and metrics are set based on your event parameters. Adjust web session timeout. Metrics; All of these variables are customizable as per your preference or depending upon what you’re looking for. In the 'Dimension' drop-down, select 'Page path and screen class'. Click +add dimension, and add up to six dimensions. To do this in Looker Studio with a GA4 data source you would do the following. Whereas GA4 supports 50 event scoped custom dimensions and 50 event scoped custom metrics. In Google Analytics 4 properties, the pages report looks different, but you can still easily recreate what you are looking for as an. (Open the report and click the ‘share’ icon in the top right - shown below. Whenever you create a custom parameter, you need to create a corresponding custom dimension or metric so you can see that data. There are 100+ dimensions and metrics in Google Analytics 4 that spans across events, ecommerce, demographics, gaming, advertising and so on. Then, click Save. The GA4 users metric is a key metric allowing you to understand your target audience. Custom. Availability of GA4 metrics and dimensions in DataStudio, API, Explorer, Customization Reports, Audiences, RealTime, Filters, Comparisons, Subproperties. In Universal Analytics, you can create up to 20 custom dimensions per property. If you're migrating from Universal Analytics and want to understand how the calculation for bounce rate is different in Google Analytics 4, see [UA→GA4] Comparing metrics: Google Analytics 4 vs Universal Analytics. Save the report. In Google Analytics, click Admin. In the "Edit comparisons" dialog, click Explore at the bottom. The one on the right is titled “Account,” and the one on the left is titled “Property. Analytics for beginners. Creating a sample segment overlap report. Understand users, sessions, and events. Enter a new group name and optionally a new description. Step 3: Data streams show you all the available streams (GA4 properties and their details). First, we will see how easy it is to create scorecards using GA4 data in Looker Studio. You can query the Metadata API method to list all Custom Metrics for a Property; here is an example of using the Metadata API method. [GA4] Customize metrics in details reports Next: [GA4] Customize charts in detail reports You can add or remove the metrics that appear in the table header of a detail report. The Google Analytics Reporting API v4 gives you access to the power of the Google Analytics platform ( Universal Analytics properties only ). Number parametersApart from the standard events that are collected through ‘enhanced measurement’, it is possible you will see some custom event parameters in our data set, like ‘wordCount’ in event ‘page_view’. You will see a new overlay appear, as below. Step 1: Navigate to your Google Analytics 4 property and click on the ‘Explore’ menu. Step 2: Click on ‘New’ to create a new scroll event tag for the GA4 property. An exploration consists of 3 sections:These reports will be migrated automatically. GA4 Gives Marketers More Control. Step-2: Click on ‘Engagements’. [GA4] Custom dimensions and metrics; 3 of 19 [GA4] Archive dimensions and metrics; 4 of 19 [GA4] Collect data about your users; 5 of 19. Open Channel Groups. Once you’ve loaded a page using Google Tag Assistant (aka preview mode), select the ‘Window Loaded’ data layer event on the left. For example, if you set up a 'value' event parameter, you could create a custom metric called 'Value' that allows you to see each value assigned to the event parameter. In GA4, the value of custom dimensions and custom metrics are supplied by logged event parameters and user properties. Click Create new channel group to start with a copy of the default group. Google Analytics is adding two new metrics to GA4 properties that provide more insight into how many pages visitors view and how long they stay. In Admin, under Data display, click Custom definitions. Automated insights: Analytics Intelligence detects unusual changes or emerging trends in your data and notifies you automatically, on the Insights dashboard, within the Analytics platform. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and Registering certain parameters as custom dimensions (or metrics) can be done in the GA4 UI: Build a Funnel Report. OR. These reports can serve as a comparison between GA4 and Universal Analytics while running in parallel and eventually become your source of truth once you have fully migrated to GA4. Name the metric ‘Scrolls’ and set Event parameter to ‘scroll_count’. In the Drag reports to create collection card, find the funnel report. In Configuration Tag, select your Google Analytics 4 Configuration tag. Google Analytics 4 places a. Step 2: Click on ‘Events’. , can add the metrics to custom reports, but cannot see the metric values in those reports). Create a custom metric. Follow the steps below to create a second exclude internal traffic filter: Step-1: Navigate to the ‘Admin’ section of your GA4 property. 2 min read. Metrics is a cloud-based. Learn the importance of custom reports for marketers, including how to bring call data into GA instances to understand the impact of digital behavior on offline conversions. In Analytics, the ad campaigns, search engines, social networks, and other sources that send users to your property are collectively known as campaigns and traffic sources. Custom Metrics. Let’s click on the ‘page_view’ event: You should now see the detailed report about the ‘page_view’ event: Step-4: Click on the ‘PARAMETER NAME’ drop-down menu on the right-hand side:The script will attempt to archive the selected custom metrics. As of today, GA4 supports only 2 scopes for custom dimensions: event scopes and user scopes. In de tabel staan limieten voor het aantal aangepaste dimensies en statistieken dat u maakt voor standaard- en premium property's. You have the option to create custom channel groups, which let you create your own rule-based categories of web-traffic sources. Click Create new channel group to start with a copy of the default group. " Step 6. For example, if you set up a 'value' event parameter, you could create a custom metric called 'Value' that allows you to see each value assigned to the event parameter. Enter a Parameter Name. Now all these 2147 people who visited your website have one. Google uses these three terms frequently within their interface and documentation, and they can be a bit confusing. Insert a donut or pie chart into your dashboard. Click Tag Configuration > Google Analytics: GA4 Event. Custom metrics – These are user-specified metrics that are created when you want to measure GA4 dimension attributes that default metrics don’t capture. The process is simple: you send the data to GA4 (preferably with GTM) and register those custom dimensions in the GA4 interface, and view them in the reports. Description – Add a comment. Google Analytics calculates the following ratios automatically: Daily Active Users (DAU): the number of active users in the last 24 hours. 只有從網站或應用程式傳送且由 Google Analytics (分析) 收集的事件參數與使用者屬性. Enable enhanced measurement: Activate enhanced measurement in your GA4 property to access more detailed insights about user interactions. This metric is the sum of the purchase, in_app_purchase, app_store_subscription_renew, and app_store_subscription_convert events,. To open the report as an exploration: Open the Purchase journey report. There are two types of audiences by default: ‘All Users’ and ‘Purchasers’. com’. Next steps. How Analytics attributes credit. It’s very easy to get lost in that maze. It does not apply to GA4 BigQuery export data tables. GA4 Custom Dimensions Vs. Now that you’ve found Audiences in GA4 (see the previous section), click on the blue button that says “New audience”. Active users is a key metric in GA4, and it’s possible to analyze cohorts like 1-day users, 7-day users,28-day users. They serve as input for the information you want to see in the report. To apply a report filter: Click + Add filter at the top of the report. 2020-10-13 App + Web properties have been renamed to Google Analytics 4 (GA4). Step-4: Click on the three dots menu and then click on the ‘ Duplicate ‘ option from the drop-down menu: Step. Implications Of Removing Rule-Based Attribution. For instance, while GA4 provides basic data about pageviews, sessions, and users, custom dimensions allow you to collect data about your users’ demographics, interests, behavior, or even. Select ‘Active users’ as your metric – this is equivalent to ‘Users’ in GA4 reporting. I have set up the custom variables in Tag Manager as well as in GA4. , audiences, explorations) that use the custom dimension or metric. Custom dimensions are specified in an API report request by the dimension's parameter name and scope. In the Custom metrics tab, click Create custom metrics. It tells GA4 when and where to track the dimension or metric. Add utm parameters to URL. Select a web data stream. Name your calculated field. Google Analytics 4 (GA4) has a powerful feature called custom dimensions, which lets you collect and analyze data specific to your business. Universal Analytics measures screenviews in separate mobile-specific properties, whereas GA4 combines both web and app data in the same property. An event parameter lets you capture information about an event. Custom dimensions and metrics are very similar, but there is one difference: A custom dimension either has an event scope or a user scope, and a custom metric always has an event scope. GA4 Custom Dimension (not set) Custom dimensions in GA4 are not retroactive. GA4 SQL is a free and user-friendly tool that simplifies the querying process for Google Analytics 4 data in BigQuery. Just follow the steps below to learn how. Add a filter to exclude ‘New / returning’ = (not set) – I show how to do this in the video if you are not sure. Step 4: Now. One of the main pain points of GA4 is the challenging UI, as it requires a lot of effort and time to get started with it. Setting up the GA4 custom event in google Tag Manager (GTM) Step 1: Enable scroll variables. Review the list of entities in Analytics (e. A big change from UA to ga4 is the shift away from sessions and pageviews. If you have many metrics in the table, you may need to scroll to the right to view the metrics. Conversely, custom metrics are custom definitions that allow you to track and analyse specific numerical data points unavailable in the default metrics of GA4. In the row for an existing group, click > Copy to create new. Missing metrics and reports on GA4. Step 2: Create a Google Analytics Alert. You can now create custom ecommerce reports or edit standard ecommerce reports using these new Google Analytics 4 dimensions and metrics. see this article on Custom channel groups in GA4. A dimension is one of the attributes of your website users. Explorations combine the features of GA4’s custom reports with its AI capabilities, and allow you to create extremely detailed, granular reports and visualizations from scratch. To create a Google Analytics 4 Event tag for the event, follow these steps: In Google Tag Manager, click Tags > New. Custom Metrics. Collection, processing, and reporting behavior can be customized. , audiences, explorations) that use the custom dimension or metric. Custom metrics and dimensions. It is okay if the parameter is being set by more than one event, because all events with the identified parameter will feed the new dimension. Step 2: You can click on any of the insights available in the list to know more details. The following are the general syntax for Custom Dimensions. Refer to this guide on setting up custom dimensions and metrics. These reports have a higher likelihood of data being grouped under the (other) row because of the many high-cardinality dimensions in those tables. The API provides these key features: The API allows you to request not only built-in metrics but also combination of metrics expressed in mathematical operations. In the tab connected to the Tag Assistant, fill in your form again. Method: properties. Het type dat u kiest hangt af van het type gegevens dat u wilt analyseren. 4. Tip: get access to the GA4 Demo Account if you don’t have GA4 properties set up yet. This represents the first drone. Click +add metric, and add up to 25 metrics. In these examples, replace GA4_PROPERTY_ID with your Property ID. In GA4, custom dimensions and metrics are created from your event parameters, so to set a custom dimension or metric, you simply provide it with a name, and identify the parameter that should populate it. To access the Google Analytics report builder, click the customize report button (looks like a pencil) in the upper-right corner of any. After selecting the “Event name” filter, choose “exactly matches” from the dropdown box and then type in the exact name of the custom event that you want to track: Apply the GA4 Event Filter. Enter a new group name and optionally a new description. Step 1: click on ‘Custom definitions’ under the GA4 property. If you see a circle with a number, it means the events were recorded during that minute. Google Analytics will open an exploration. For example, if you set up a 'value' event parameter, you could create a custom metric called 'Value' that allows you to see each value assigned to the event parameter. Step 2: click on ‘Create custom dimensions’ button. 4. It is like a parking space reserved for your custom metric. In Admin, under Data display, click Custom definitions. In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. Instead of categorizing or labeling data, custom metrics measure it. You'll then see the Add Calculated Metric interface: To create a calculated metric you need to populate the following fields. # 18: Non-Ecommerce Value. Step 2: Navigate to the “Explore” section. Processing. Step 2: Select a GA4 property that you have access to. This is not the case with Universal Analytics. Step-1: Make sure that your Google Ads account is linked to your GA4 property. Step 1: Add a metric to your Data Studio report. So metrics include things like number of active users, number of first-time purchases, number of checkouts, etc. Based on campaign goals, segment audiences by dimensions, metrics or events. If desired, click +add filter. 1 of 28 [GA4] Acquisition overview report; 2 of 28 [GA4] Audiences report;The reporting interface between GA4 and GA3 has many differences. Scope – Event or user. Step 3: sort channels on conversion rate ‘purchase’. Step 2: click on ‘All events’ and select the event of your choice. Users subject to data restrictions can add those metrics, but cannot view the results (e. Learn more about custom dimensions and metrics. Step 2: Select a GA4 property that you have access to. To change the default timeout of 30 minutes for web sessions: In Google Analytics, click Admin. Step 5: review if all data is collected. In Event property, enter the name of the event parameter. To find a dimension. And after watching the video on using event parameters effectively in GA4, you should have a good sense of what you. Before you set user properties, create a user-scoped custom dimension in Google Analytics so you can report on the user property once Analytics collects the user property. g. 5. Step 4: Click the drop-down arrow to change the date range. You should create and use custom metrics to measure the characteristics of a dimension (whether default or custom dimension) that cannot be measured by any default metric. Analytics shows an empty report or exploration with the text "No data available", the text. 5K. It’s a simple. However, if you want to showcase specific areas of improvement, there are a few ways your agency can create custom metrics outside of GA4: Custom metrics using formulae and. e. If desired, click +add segment, and add up to four segments. This metric is populated automatically. Reporting – campaign and traffic-source dimensions and metrics become available in the web interface and Reporting API. See Custom user properties to learn more about custom dimensions. The first step is to configure a custom dimension. Step 4: An overlay will appear like below. GA4 Explorations: Advanced GA4 Reporting. Learn more about custom dimensions and metrics. Refer to this guide on setting up custom dimensions and metrics. The resounding advice? “Implement it early and start playing with it now, says” Hogan. Select the right dimension or metric and click on the three dots on the right side. The difference between the old GA metrics and those under GA4 is the ability to get a more relevant. Check the “Update” box for each custom metric you want to update. Custom dimensions and metrics allow you to combine GA4 data with non-GA4 data, such as CRM data 2. Click Create new channel group to start with a copy of the default group. Step-2: Now click on ‘Custom Definitions’. In the Collections section, click Edit collection below the collection where you want to add the report. Step 3: Click on ‘Modify Event’. Create a custom metric. Custom metrics and dimensions. 1. Looker Studio is a powerful tool for visualizing fully custom dashboards and reports in which we can connect GA4 directly to show analytics data on different fitting charts. Create your own metrics using existing and custom metrics to define a formula for a new metricCalculated metrics are metrics that combine one or more existing or custom metrics within a mathematical f. Learn more about predictive metrics and predictive audiences. In the row for the custom dimension or metric, click > Archive. As such, you can consider GA4 custom metrics as custom parameters. The suggestions will continue to improve as more data is collected. The versionName (Android) or the Bundle version (iOS). If the provided quantitative measurements aren't specific enough, you can create custom metrics for your website. Analytics does at least one of the following when dimensions and metrics are incompatible: Analytics grays out the dimensions and metrics so you can't select them. g. For example, include "customUser:last_level" in a Data API request to create a report for the User-scoped Custom Dimension with parameter name "last_level". 3. In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. The script will attempt to archive the selected custom metrics. You will have to (re)calculate them, which can require. GA4 users can create custom metrics and dimensions to collect and measure data the tool wouldn’t automatically track—for example, information stored in a customer relationship management (CRM) system that can be synced with GA data. In GA4, custom metrics are created differently than in Universal Analytics. UA uses a hit-based model, while GA4 uses an event-based one. Step 3: Now click on ‘Analysis Name’ to give a descriptive name to the report. Reports > Library > Click Create new report > Choose Create Overview Report or Create Detail report. Click Add metric to add a metric. In Google Analytics Universal, you can capture custom metrics directly, meaning that you send numeric data with an event or pageview hit explicitly as a custom metric. Active users is a key metric in GA4, and it’s possible to analyze cohorts like 1-day users, 7-day users,28-day users. Last Updated: October 4, 2023. [GA4] Custom channel groups; 16 of 20 [GA4] Create content groups; 17 of 20 [GA4] Differences in user counts; 18 of 20 [GA4] Cookie usage. , when a 90% vertical depth becomes visible)To add dimensions and metrics to your GA4 report, click on the Add metric button at the bottom of the customization panel. GA4 Properties are limited to 50 custom dimensions and 50 custom metrics (which is a huge increase from standard Google Analytics!). GA4 Klips templates examples. If you are using explorations or custom reports in the Google Analytics UI (GA4) , update the saved explorations and reports to only use the compatible fields. Metrics are individual measurements of user activity. Event conditions. You can set up the following types of custom dimensions and metrics. After listing your GA4 custom metrics, navigate to the "GA4 Custom Metrics” sheet. 4. This means that a custom dimension should always. Google uses these three terms frequently within their interface and documentation, and they can be a bit confusing. Make sure the Custom metrics tab is selected. You can also use custom metrics and dimensions as segments and secondary dimensions in standard reports. You can create custom funnels for different audiences based on their behaviors and needs. Custom metrics – These are user-specified metrics that are created when you want to measure GA4 dimension attributes that default metrics don’t capture. It contains a dozen pre-built reports exploring some of the most useful metrics GA4 offers: Free formIndex (also known as a slot) is a number (a positive integer) used to internally identify and differentiate one custom metric from another in Google Analytics. You can enter the name of a metric or scroll through the drop-down to select a metric. Here are the distinctions: Custom Definitions – This is the area within Google Analytics where you can create custom dimensions or metrics. On the left, click Explore. js JavaScript library. Access our table chart maker for blank templates you can start with. This number is important because it can tell you a lot about your user journey on your webpage. Metrics is a cloud-based. Concluding Thoughts. 4. Step-3: A new console will open like below. For example, your report could be based on 100% of the available data and still, data thresholding is applied to it. 9. GA4 - auto collected or custom event GA4 - custom dimension or metric; Measure video engagement: Event Action = video_start: Turn on "Video engagement" in enhanced measurement. GA3 (excluding GA 360) supports only 20 custom dimensions and 20 custom metrics. 151 1 11. This does not impact our schema in any way. The second version of Google Analytics (GA2) is Universal Analytics. To learn more about GA4 Custom metrics, check out this article: GA4 Custom Metrics Tutorial. In conclusion, custom metrics in GA4 are a versatile tool that can greatly enhance your data analysis capabilities. Step-7: Once you have discovered duplicate transactions, download this. The following new GA4 metrics are mostly based on the Engaged Sessions metric, which Google defines as a session that lasts longer than 10 seconds, or had a. Step 4: Click on ‘Create a custom audience’. Optionally, add it to the GA4 navigation menu. Step 1: Navigate to your Google Analytics 4 property and click on the ‘Explore’ menu. Learn all about GA4 Custom Metrics. The data returned from the API is as a table with columns for the requested dimensions and metrics. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andMake sure you are viewing a detail report. Custom Channel Groups are specified in an API report request by the dimension's scope and. In the left navigation, click Admin. Learn all about GA4 Custom Metrics. 5. Parameter: ‘shipping_info’ // custom dimension; Here is a quick support article on creating custom dimensions and metrics in GA4. Click on the ‘Free form’ template. Create new dimensions and metrics from event parametersIf you haven't customized your data collection code, you probably do not need to read this article or use custom dimensions and metrics. Step-1: Log in to your Google Analytics 4 property and click on ‘ Reports ‘. You can include any event parameters sent with the event when it is logged. When two events are setting the same parameter, you can merge them into a single dimension. Reports > Library > Click Create new report > Choose Create Overview Report or Create Detail report. calculated metrics – a way for users to combine standard or custom metrics using mathematical formulas. [GA4] Escopos das dimensões de origem do tráfego; 13 de 20 [GA4] Campanhas e origens de tráfego; 14 de 20 [GA4] Grupo de canais padrão;Custom metrics also allow you to integrate data from outside sources (such as data from your client’s SEO platform or CRM) into GA4. Step-2: Now click on ‘Custom Definitions’. Note: The ‘Purchases’ metric is similar to the ‘Transactions’ metric of Universal Analytics. For example, a custom metric would be the ideal choice if you wanted to track the average reading time for a blog post or the total number of shares for an article. I created a “Page Load Time” event in GTM and I created a custom metric in the GA4 account that matches up with the page load time parameter I have set up in the tag. The course starts with Google Analytics setup, and covers details for ensuring GA4 is collecting data properly. Click Archive. To find a dimension or metric,. The custom buckets allow you to see metrics for related groups of information. In GA4, you can set up 50 event-scoped custom dimensions and 25 user-scoped custom dimensions per property. GA4 Explorations help to uncover deeper insights in your data. Earlier in Looker Studio, you couldn’t add the custom metrics you created in Google Analytics 4, but now Looker studio supports all the custom metrics of GA4. Click + next to DIMENSION, select “Page path and screen class” (under Page/screen) and click Import. Unfortunately, you won’t be able to apply segments to your data (from GA4) in Google Data Studio. If you are tracking both web and app data in your GA4 property, be sure to take the additional app traffic into consideration when comparing pageview metrics between the two. Google Tag Manager: Create a trigger and tag in Google Tag Manager to track PDF downloads. In the digital marketing world, it’s like the new model of your favorite car. The Players Module supports Google's Universal Analytics and Google Analytics 4 (the "new version") data model. In Metric name, enter a unique name for the new metric. Click blue "Create custom metrics" button. Custom metrics are user-defined metrics. It’s very easy to get lost in that maze. #2 The data threshold is independent of the data sampling. 2. Step-1: Navigate to your Google Analytics 4 property and click on the ‘Explore’ link on the left-hand side. This name will appear in your GA4 reports, so use a descriptive name: Note: You can always change the dimension name later if you want. This happens in Explorations if you try to add the dimension or metric to the exploration. The metadata method will likely return a dimension similar to: "dimensions": [. Audiences are different and don’t come with the same functionality to work with it in Data Studio. Configure your exploration using the options described below. Then, fill out these fields: Event name – How your metric will be listed. To be able to view call information in GA4 you need to setup custom dimensions and / or custom metrics. In Universal Analytics, User ID is only used in specific User ID reports. This is an underlying metric showing you the average time your webpage was in the focus of your user. According to a statement from Google, the. In the left navigation, click Admin. The course also covers reporting using GA4, including standard reports for understanding how visitors arrived. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial;. What are Custom Dimensions in GA4? With GA4 we can create our own own events using Google Tag Manager and send event parameters with those events. 📢 In GA4, you can send whatever parameters you want along with an event, but if you actually want to see them in the GA4 interface, you need to register them as custom dimensions. In the digital marketing world, it’s like the new model of your favorite car. . Click Custom definitions. Select Custom Metrics. In de tabel staan limieten voor het aantal aangepaste dimensies en statistieken dat u maakt voor standaard- en premium property's. By understanding these 10 key metrics, you can use GA4 to make data-driven decisions that will help your small business grow. In this article. In Metric name, enter a unique name for the. If you have many metrics in the table, you may need to scroll to the right to view the metrics. Custom metrics based on user behavior and session data. Then, click Submit. Step 1: open a standard report that includes a conversion rate metric. We report a case study using drone-based imagery to develop a pre-disaster 3-D map of downtown Victoria, British Columbia, Canada. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial; What are Predictive Metrics in Google Analytics 4 (GA4) GA4 Ecommerce Conversion Rate – How to find and use it. Tip: get access to the GA4 Demo Account if you don’t have GA4 properties set up yet. Now they are on default available in GA4 (below) which is great. Click Archive. In Universal Analytics, there are two User metrics: Total Users, and New Users. You can't use hyphens in the name, but you can use underscores and spaces instead. It's written as key-value pairs, where the value on the left is the event parameter name and the value of the right is the event parameter value. Restricted metrics are available in metric pickers associated with reports (e. Custom metrics in GA4 serve the purpose of measuring and monitoring customised numerical data that goes beyond the default metrics offered by GA4. With GA4, you can measure practically anything, even custom metrics. This is a guide to some of the more common terms you’ll come across in. Click the “ Add A Field ” option. Instead of categorizing or labeling data, custom metrics measure it. In GA4, with User-ID in the reporting identity, User ID de-duplication is present across all reports. For example, you can. Save the Changes. Step 4: double check if everything is set up correctly. 1 of 28 [GA4] Acquisition overview report; 2 of 28 [GA4] Audiences report; 3 of 28 [GA4] Checkout journey report;See entrances and exits. Click Archive. Metrics. By default the preset reports are fewer than those of Universal Analytics, however, you can use the exploration tab in order to build your own custom report. Event parameters are additional dimensions that describe the event. Thus, User ID is registered as a custom dimension to be used in non-User ID Views, and compare traffic. This means continuing to collect data in your Universal Analytics property (i. This metric is populated automatically. Now it’s time to create a funnel report in Google Analytics 4. There can be 125 Event-scoped custom dimensions (100 per event) in the paid platform vs. , when customizing a report). Then, fill out these fields: Event name – How your metric will be listed. In GA4, the value of custom dimensions and custom metrics are supplied by logged event parameters and user properties. How To Add Custom Dimensions & Metrics To GA4 Reports. runRealtimeReport This method returns a customized report of realtime event data for. The default reports in Google Analytics help you monitor your key business metrics. Google Analytics 4. Content: Building Blocks of Google Analytics 4; Create Your. By understanding and effectively using custom metrics, you can gain deeper insights into your users' behavior and optimize your marketing strategies accordingly. Step 1: Navigate to your Google Analytics 4 property and click on the ‘Configure’ menu.